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XBOX
Social Media Content

The Challenge
XBOX aimed to create a meaningful connection with the younger demographic on Tik Tok by expanding their relevance to encompass lifestyle aspects alongside their core gaming identity.
The Solution
We produced a series of videos portraying a player fluidly altering his outfit by interacting with XBOX products. The attires drew inspiration from the products, further enhancing the creative connection.

The Work
32M+
COMBINED IMPRESSIONS
2.1M+
VIDEO VIEWS
250K+
COMBINED ENGAGEMENTS
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